Ding

Running a small business can be a chaotic experience. Companies use a variety of tools to find ways to increase their effectiveness and productivity by facilitating work and eliminating additional workflows.

Ding startup designed an online solution that is a useful way to help the human resources department of companies and even small business managers from different aspects to make attendance and traffic control management easier.

Ding brand wanted the branding to feel young and innovative, but also mature and trustworthy.

To create the logo, Dan’s lab carried out a series of experiments that played with the structure of the bell shape and combined it with the “Enter / Exit” icon.